Samsung Electronics has officially launched its Micro RGB, the first display in the world to feature a micro-scale RGB LED backlight on a massive 115-inch screen.
Built on Samsung’s proprietary Micro RGB technology, this innovation is designed to transform the way viewers experience entertainment at home.
The Micro RGB made its debut in Korea and is set to launch in the United States next. Samsung has plans for a wider global rollout, making this technology available to a broader audience. A variety of sizes will be offered to suit different spaces and customer preferences, ensuring that more households can access the benefits of Micro RGB technology.
What is Micro RGB?
Micro RGB is Samsung’s groundbreaking display technology that uses ultra-small red, green, and blue LEDs each measuring less than 100 micrometers arranged in an ultra-fine pattern behind the display panel. Unlike traditional LED backlighting, where larger light sources illuminate broad sections of the screen, Micro RGB enables precise, individual control over each microscopic LED.
This means:
- Every red, green, and blue light is managed independently for maximum accuracy.
- The TV can fine-tune brightness and color at a microscopic level.
- Color reproduction is significantly more lifelike and accurate.
The result is a viewing experience that is sharper, more vibrant, and closer to reality than anything currently available in the consumer TV market.
Precision Color That Sets a New Standard
Micro RGB’s design gives Samsung unprecedented control over color accuracy and contrast. With Micro RGB Precision Color, the display can achieve 100% color coverage of BT.2020, an international standard for color precision established by the International Telecommunication Union (ITU). This level of performance ensures that colors on the screen match real-world colors as closely as possible.
Samsung has paired its Micro RGB hardware with the Micro RGB AI Engine, a sophisticated system that uses artificial intelligence to analyze and optimize both picture and sound in real time.
Key capabilities include:
- Frame-by-frame analysis to adjust color output instantly.
- Micro RGB Color Booster Pro, which identifies scenes with muted tones and enhances them intelligently without distorting the original look.
- AI sound optimization to match audio quality with the enhanced visuals.
This technology ensures that whether you are watching a cinematic blockbuster, a live sports event, or a nature documentary, you get the best possible color, contrast, and audio clarity in every moment.
Glare-Free Technology for Any Lighting
A large, bright display can often be affected by glare from room lighting or sunlight. Samsung addresses this with Glare Free technology, which minimizes reflections and allows for comfortable, distraction-free viewing even in bright conditions. This feature is especially important for large premium TVs that are often placed in open, well-lit living spaces.
The Micro RGB isn’t only about technological innovation, it’s also crafted to look stunning in any home. Its super slim metal design creates a sleek, minimalistic profile that blends seamlessly with modern interiors. The combination of cutting-edge performance and aesthetic appeal makes it not just a TV, but a statement piece in any room.
Smart Features Powered by Vision AI
Samsung has integrated Samsung Vision AI into the Micro RGB, bringing advanced AI capabilities to the smart TV experience. This includes:
- AI picture and sound optimization for tailored viewing experiences.
- A more advanced Bixby voice assistant powered by generative AI, offering conversational and personalized interactions.
With these features, users can control their TV, access information, and enhance their viewing experience without leaving the content they are watching.
Security and Long-Term Support
Recognizing that today’s TVs are connected devices, Samsung has equipped the Micro RGB with Samsung Knox, its industry-leading security platform designed to safeguard personal data. This ensures that sensitive information remains protected while using smart features and connected services.
Samsung also offers a 7-year free Tizen OS Upgrade program, guaranteeing ongoing software improvements and long-term support. This not only extends the TV’s usability but also ensures that users continue to benefit from the latest features and performance enhancements.
Shahriena Shukri is a journalist covering business and economic news in Malaysia, providing insights on market trends, corporate developments, and financial policies. More about Shahriena Shukri.
