Jordan Brand continues to push the boundaries of sport innovation with the launch of its latest golf shoe, the Air Rev, , set to release on May 14, 2025 on jordan.com and select retail partners in North America, followed by a global rollout in the coming months.
Designed for golfers of all levels, the Air Rev introduces Flight Lock technology, an advanced containment system aimed at improving stability and performance with every swing.
The highlight is a movable Air Zoom unit placed in the trail (back) foot, delivering powerful push-off energy, while the Formula23 foam insert in the lead (front) foot ensures cushioned control and balance.
According to Nike's Director of Men’s Sport Footwear, Matt Plumb, the concept is very simple.
“With Flight Lock, your trail foot works like a gas pedal, and your lead foot works like a brake.
“The containment system offers a proprioceptive feeling, a reminder to the athlete: ‘When I swing back, I want to push off the Air Zoom unit on my trail foot,” he added.
To further enhance fit and performance, the Air Rev also features a dial-based lacing system and a leno weave strap to lock the foot in place for all-day play. An advanced traction pattern, based on pressure mapping data, promotes grip and stability, while the waterproof synthetic upper withstands all weather conditions.
Aesthetically, the Air Rev delivers a sleek, modern silhouette that fuses sport performance with Jordan Brand’s iconic style. It’s part of a larger vision for the future of golf one that, according to Michael Jordan, is “bolder and more modern.”
The launch of the Air Rev will coincide with the release of Jordan Brand’s new golf apparel line this summer, which reimagines classic Michael Jordan golf looks with a contemporary edge maintaining a strong focus on fit, function, and style.
Combining cutting-edge technology with cultural relevance and timeless design, the Jordan Air Rev is not just a golf shoe it’s a statement for the next generation of players ready to break boundaries on and off the course.
Shahriena Shukri is a journalist covering business and economic news in Malaysia, providing insights on market trends, corporate developments, and financial policies. More about Shahriena Shukri.
