WNBA star A’ja Wilson is set to begin her first global tour as a signature athlete for Nike.
The tour, which starts in early March, will take Wilson to four European cities: Paris, London, Berlin and Hilversum.
During her visit, she will participate in basketball clinics, community events and discussions aimed at inspiring young athletes and growing the women’s game internationally.
Wilson, a three-time WNBA champion, four-time MVP, three-time Defensive Player of the Year and two-time Olympic gold medalist, is entering the second year of her journey as a Nike signature athlete.
She is coming off a historic 2025 season in which she became the first player in league history to win a Championship, Finals MVP, league MVP, Defensive Player of the Year and the scoring title in the same season.
Nike said the tour will focus on the intersection of sport, community, culture and fashion, reflecting Wilson’s influence both on and off the court.
The global tour highlights Wilson’s growing role as an ambassador for women’s basketball as the sport continues to expand its international reach.
Shahriena Shukri is a journalist covering business and economic news in Malaysia, providing insights on market trends, corporate developments, and financial policies. More about Shahriena Shukri.
